When you decided to start your business you probably didn't realize just how many hats you would have to wear - I know I didn't! I didn't realize I needed to be an expert marketer, a social media queen, a product photographer extraordinaire, a graphic design genius, and the list goes on! Luckily there are amazing tools and resources that can make your life so much easier.
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disclosure statement: Some of the links below contain affiliate links. That means if you click on them and purchase I will receive commission or another benefit at no added cost to you. That being said, I only recommend the products and/or services that I use and love.
MailChimp | Building an email list can feel really overwhelming, but it's the best thing you can do for your business. MailChimp is the system I use to collect and send emails. I love it because it easily syncs with any website and no coding skills are required to design your emails. You can also easily segment your lists, set up automated emails, and build landing pages. MailChimp is free as long as you have less than 2,000 subscribers and send fewer than 12,000 emails per month, once you reach that 2,000th subscriber (and I help you get there!) you will need to switch to a paid account. Paid accounts start at $10 per month and go up as your subscribers increase. I've tried a few other email platforms and MailChimp is the most user-friendly and the most affordable!
Tailwind | This is Pinterest's best friend, and it will be yours too! Tailwind is a Pinterest scheduling tool. You can spend about 30 minutes a week scheduling content that will be pushed out without you having to lift a finger. They also added an Instagram scheduler, so you can do some serious multitasking with this program. And, if you take advantage of features like Tailwind Tribes you can seriously catapult the reach of your own content. Simply put, it's amazing. Tailwind is about $9 per month, but you get your first month free.
Bluehost | I've been a Bluehost customer for the past, oh,10 years at least. They are the best of the best when it comes to purchasing domains, hosting, and website building. If you currently are hosting your site with another company it is so easy to transfer, and you can host your site for as little as $2.95 per month - seriously awesome.
SC Stockshop | Styled stock photography is my little secret to creating a well-curated Instagram feed, website, and graphics. I take most of my own photos, but mixing in styled stock with product photography and your own lifestyle shots really helps me convey my brand to my customers. Shay is one of the best in the business. I love her styled stock because she limits licenses so only a small amount of customers could have the same photography. Bottom line, it's worth the investment because you only get one chance to make a good first impression.
Linktree | Linktree allows you to make the most of the URLs you share. On Instagram you only get one link in your profile, so make it count! There is a free version of Linktree or you can upgrade to the pro version for $6 per month which allows you to take off Linktree branding and you can see all the analytics of each link. Here's my link so you can see how it works: https://linktr.ee/emmajanehunt
Apps I can't do business without:
Dropbox | The easiest way to save and sync all your files on all your devices. The app makes it so easy to then get your files on your phone. No more emailing yourself files! (Was I the only person that did that?)